Seminar: winning business abroad

Due to demand and overwhelming positive feedback to the September seminar Engineers Ireland will once again offer this essential CPD event on December 16 2010

Venue: Engineers Ireland, 22 Clyde Road, Ballsbridge, Dublin 4
Date: December 16th, 2010
Session time: 9.00 am to 4.00 pm. Registration and tea/coffee at 8.30am
Fee: Engineers Ireland members €95 Non-members €125
CPD credit: 1

Unable to travel on the day? Not a problem! This event is available as a webcast.

Course aim

The seminar is designed to inform delegates of the "dos and don'ts” when considering seeking business abroad. Delegates will learn through the experience of their peers and experts in international selling and marketing, of the commercial, operational and strategic decisions to be made to successfully create and grow their foreign client base and revenue generating business.

Overview

Engineers Ireland is organising a full-day seminar looking at how Irish based organisations can win business in foreign markets and focussing on some of the success stories in the construction, engineering and manufacturing sectors and the lessons to be learned from the achievements of these organisations.

Learning objectives

Delegates will learn how to position their organisation and take the necessary steps to ensure they minimise the risk and maximise the possibility of success in foreign markets.

Programme

• Key Issues for winning business abroad
  Mick Mackey, Head of engineering, ESBI
• Winning moves for growing companies
  Paul O'Dea, MD, Select Strategies
• Cultural awareness: a competitive advantage
  John McMackin, MD, HRS Consulting
• A consulting engineer's experience
  Tony Horan, MD, O'Connor Sutton Cronin
• Security: the billion euro opportunity
  Sadhbh McCarthy, Director, Centre for Irish and European Security
• Internationalisation for the engineering profession
  Dermot Reidy, Development Adviser, Enterprise Ireland
• Cracking the international market
  Siobhan O'Dwyer, Marketing Director, Nualight

Who should attend

Manufacturing, construction and engineering company directors, consulting engineers, professionals responsible for managing projects abroad, commercial and marketing consultants.

Course contact

CPD Training, Engineers Ireland
T: +353 1 665 1305 / F: +353 1 665 1370
E: cpdtraining@engineersireland.ie