Pure Storage, the solid-state array vendor, has officially opened a new support centre in Dublin in order to provide greater support for customers in the EMEA region. The facility is Pure Storage’s first major support centre outside of the US, and will provide deep technical expertise to the region as well as hosting 13 different languages among its staff base, who are all fully employed by Pure. The team, consisting of 18 employees is targeted to grow by 100 per cent by the end of 2016. Colin Mead, Pure Storage’s head of WW support, said: “The opening of the support centre is an important step in our global expansion. It ensures that Pure will continue to provide the best support experience possible for our customers and partners in the region across multiple languages, and will complement the work of our international teams in building our presence in the area. We have hired ahead of the curve to ensure we can support the current anticipated sales growth and overflow from other regions.” James Petter, VP EMEA, Pure Storage said: “We see the opening of this facility as an opportunity to invest in Dublin. We have purposely hired, and are continuing to hire, local talent to help the local economy and to reinforce Ireland’s position as a European tech hub. The centre has also provided us with the opportunity to extend the reach of our Pure Good Foundation, our philanthropic, volunteer-based initiative to give back to the areas in which we operate.” Martin Shanahan, CEO, IDA Ireland said: “Pure Storage’s presence will strengthen the existing base of cloud and enterprise storage companies in Ireland and complements IDA’s strategy of winning Big Data investments. Technology companies, like Pure Storage, continue to find Ireland to be an ideal place to locate operations which can service the EMEA markets. I would like to take this opportunity to wish Pure Storage every success with their endeavours, and offer the continued support of IDA Ireland.” The investment is supported by the Department of Jobs, Enterprise and Innovation through IDA Ireland.