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Organisation profile

LED Group is Ireland's largest lighting company with a global presence and a reputation for first class customer service and products.   The ROBUS range of products integrates new technologies with an emphasis on high performance LEDs, focusing on energy savings and functionality. LED Group's core values are that of accountability – we always do what we say we will do, ambition, empowerment, customer focus and fast pace.

Training aim

Educate delegates about LED technology such that they may be able to identify potentially incorrect or exaggerated claims of competitor product performance which might otherwise lead to unnecessarily

Learning objectives

To understand

-             LED terminology and photometric parameters

-             Relationship between different photometric and electrical parameters

-             Physical component parts of a lighting product and how these affect lighting performance

Don’t just accept claims from other parties about product performance

What to look for when analysing a competitors product information through examples

Gain the confidence to point out potential inconsistencies to their customers rather than giving profit away to win business

Course outline

Identify some of the issues lighting professionals have

-             Low cost imports

-             New EU based lighting companies selling these products

-             Quality & testing not always carried out to a high level

-             Effects on established lighting companies

o            Loss of business

o            Price pressure

o            Reduced margins


-             Knowledge and understanding to identify potential dubious claims

-             Confidence to challenge claims and request proof

Trainer's profile

Mike Biggs

2.1 Hons Degree in Electronic Engineering  Stafford University in 1999:

1999 – 2000 - Electrical manager in an Air systems controls company

2000 – 2004 – Schneider Electric – Technical support engineer then Building Controls & Automation – Presentations to consultants and specifiers

2004 – 2008 – Hager Electric – Regional technical engineer – Presenting range of CPD approved courses to wholesalers, contractors and consultants

2008 - Present - LED Group - Product Training Manager

Course duration

3 hours

Assessment & certification

CPD Hours

Who should attend

Lighting Specifiers, Lighting Designers, Consulting Engineers, Architects, Contractors, Facility/Building Managers